With over 2 billion daily active users on Facebook, are you making your presence known? Every moment you're not advertising on Facebook, your competitors are seizing the opportunity to capture customers!
Grow your Brand
Generate Leads
Increase Sales
E-commerce
With over 2 billion daily active users on Facebook, are you making your presence known? Every moment you're not advertising on Facebook, your competitors are seizing the opportunity to capture customers!
Grow your Brand
Generate Leads
Increase Sales
E-commerce
Choose a campaign goal (e.g., awareness, traffic, conversions) in Ads Manager.
Set demographics, interests, custom/lookalike audiences, or retarget website visitors.
Opt for automatic placements or manually select Feeds, Stories, or Reels.
Decide on a daily or lifetime budget and schedule the campaign duration.
Set up the pixel in your website’s code to track user actions like page views, leads, or purchases.
Use engaging visuals, concise copy, strong CTAs, and track performance metrics using the pixel for retargeting and optimization.
Show Your Business to people who are most likely to remember them. Good for: Reach, Brand Awareness, Video Views, Store location awareness
Send People to a destination, like your website, App or a Facebook Event. Good for: Link Clicks, Landing Page Views, Messenger, Instagram and WhatsApp Calls
Get more messages, purchases through messaging, video views, post, engagements, Pages Likes. Good For: Messenger, IG, WhatsApp, Video Views, Conversion and Calls
Collect Leads for your Business. Good For: Instant Forms, Messenger and Instagram, Conversions and Calls
Find new people to install your app and continue using it.
Good for: App installs ( Software As A Service) and App Events
Find people likely to purchase your product or service.
Good For: Conversions, Catalog Sales, Messenger, Instagram and WhatsApp , and Calls
Running a business is time-consuming, and managing Facebook Ads effectively requires daily attention. Business owners often can’t dedicate the time needed for strategy, optimization, and analysis.
Facebook Ads offers highly detailed audience targeting, but without expertise, business owners may find it challenging to define the right parameters. Poor targeting can lead to wasted budget and low ROI.
Creating high-performing visuals and ad copy takes creativity and an understanding of what works best for Facebook’s algorithms and audience preferences. A lack of compelling content can reduce engagement and results.
Facebook frequently changes its ad platform algorithms, and keeping up with these updates is crucial for effective ad performance. Many business owners don’t have the time or expertise to stay current.
Facebook Ads requires ongoing management, including A/B testing, bid adjustments, and audience retargeting. Without continuous monitoring, campaigns can underperform or fail to adapt to market trends.
Facebook provides a wealth of data, but interpreting metrics like CTR, ROAS, and CPM can be overwhelming. Misunderstanding these metrics can lead to poor decisions and ineffective campaigns.
Facebook has strict ad policies, and any violation—intentional or unintentional—can lead to account suspension. Business owners unfamiliar with these policies might inadvertently risk their advertising privileges.
Ad choice is dependent on the specific targeting options we are deploying for your customers. From standard ads that create brand awareness through to dynamic Facebook ads that automatically recommend products to the curious clickers, we know there is no one size fits all and your customers need a relationship.
Yes, and we can manage it for you! With Facebook business manager set up for your Facebook business page, we can handle the creation of ad campaigns and the uploading of any creative assets for you. As the administrator and owner of your page, you control permissions and access. Let's Talk!
A Facebook pixel is a piece of code placed on your website or sales pages that tracks the events of potential and existing customers who visit your site. This data helps build an audience, and even a custom lookalike audience so you reach the right people with the right information.
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Our Facebook management services have no lock-in contracts and are customised to match your customer goals. When you work with our team, all packages include access to our in-house graphic design team, the correct set up of Facebook pixels, and clear reporting that measures your success.
Facebook ad campaigns use reach and frequency to help you set your budget. Depending on your goals for your customers, you may wish to invest more or less for a specific timeframe. The beauty of a Facebook ad budget is that you will never go over the limit you set.
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PIPIE CO
We are still ranking No. 1. Sales from Organic Traffic. We got our ROI.
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